Unlock Additional Revenue Streams with Cash-Based Services (feat. Dave Kittle)


On this episode of Strata Stories, we talk with Dave Kittle the CEO of The Fieldmaker Group.

We dive into:
1. Offering cash-based services at your clinic
2. What acquisitions are looking like in 2024
3. The benefits of owning multiple practices
4. The future of compensation in the PT & OT world
5. The importance of shifting toward consumer-facing approaches

Episode Highlight: “Physical therapy practices need to move towards the consumer. And that starts with the marketing, the conversations over the phone, which you could arguably call the sales process. Putting out more video and content of what’s happening in your clinic, in your practice, all that. And then over time, more folks will be more likely to know, like, and trust you and pay out of pocket for whatever your ancillary services might be, as opposed to just calling up and saying, like, do you take my insurance?”

Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to stratapt.com and book a call with our team! 

If you have any questions, comments, or ideas, reach out to Thomas Schreiber, our Director of Marketing at hello@stratapt.com