How to Reduce No-Shows & Cancels in PT Clinics (Feat. Jerry Durham)


On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into:

1. How to reduce no-shows and cancels FAST
Mastering the front-end sales process
3. How to make sure your PT’s don’t burn out and quit
4. And the importance of retention systems

Episode Highlight: ” Why are they going to arrive? It can’t be related to being in-network because they can call 300 other clinics in town that are in-network. It can’t be because they got a time next Thursday at 2. You can call 5 other clinics and get Thursday at 2.”

Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to and book a call with our team! 

If you have any questions, comments, or ideas, reach out to Thomas Schreiber, our Director of Marketing at