Making Cash Services Stick (Ft. Silva, Hite & Noga)

Maximizing revenue without sacrificing care đź’ˇ

This week on Strata Stories, three leaders—Michael Silva, Randy Hite, and Chris Noga—shared their playbook for adding cash revenue services to a clinic.

They dive into:
• How to educate your team and get buy-in
• Systems and expectations that make or break cash services
• Marketing strategies to engage your community
• How cash services can complement your standard insurance fee schedule when done strategically

Cash revenue isn’t just an add-on—it’s a tool to increase margin, enhance patient experience, and strengthen clinic resilience when executed the right way.


If you’d like to learn more about Strata EMR & Billing and its operating system to build profitable rehab therapy clinics, head over to stratapt.com and book a demo with our team!

Have any questions? Send us a note hello@stratapt.com.

Become a Better Clinic Owner

Every Sunday we’ll send you a quick and insightful email with the latest Strata Studios episode and new resources to help your clinic grow. Thousands of owners and directors read it each week!

Become a better clinic owner

Every Sunday we’ll send you a quick and insightful email with the latest Strata Studios episode and new resources to help your clinic grow.