Learn about Whats Best For The Patient Is Best For Business

Jerry and Seth Turnoff unpack private practice marketing, “searchless marketing,” front desk sales, lead conversion, and patient journey strategy.

Jerry and Rick Gawenda unpack the 2026 CMS Physician Fee Schedule, new RTM codes, and billing compliance strategies for PT clinic success.

Jerry Durham, Angela Diaz, and Dana Strauss break down CMS’s 2025 Physician Fee Schedule proposed rule, exploring new models, reimbursement changes, and strategies PTs can use to thrive in value-based care.

Jerry and Angela Diaz unpack how TailorCare powers value-based MSK care with payer partnerships, data-driven navigation, and PT performance metrics.

Discover how digital health is transforming physical therapy. Jerry and Dr. Todd Norwood of Omada Health explore patient engagement, telehealth, and data-driven strategies that boost outcomes and business success.

Join Jerry and Dr. Monique Caruth as they explore her journey from solo home health PT to thriving entrepreneur—sharing lessons on quality care, relationship-building, and intentional leadership.

Explore how EverEx bridges the gap between clinic and home rehab, using real-time monitoring to improve patient outcomes and streamline provider workflows.

Discover how OneStep's mobile tech is transforming fall risk detection and patient outcomes with real-time mobility data—insights from PT and healthcare leader Patrick Tarnowski.

Executive coach Steve Allred joins Jerry to explore why mastering your clinic’s operations is essential for adapting to industry shifts—from AI to value-based care.