Mako: AI-powered agents that automate
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A deep-dive with Rafael Salazar on monetizing clinical expertise, building a content-driven culture, and leading therapy teams with clarity and respect.

In this episode of The Better Outcomes Show, Rafi Salazar breaks down why true expertise isn’t earned in school — it’s built through reps. Discover how reflection, iteration, and experience transform clinicians and business owners into confident, effective leaders.

Explore why OT/PT applications are falling, from rising tuition to burnout, and why this could open new opportunities for future clinicians.

Discover the common thread in a 13-year healthcare career—and why humanizing care is essential for patients, clinicians, and the industry.

Why the future of healthcare innovation will come from outside the industry — and what providers must do to stay ahead.

Want to partner with physicians? This episode shares how to use diagnostic ultrasound, contracts, and compliance to position your PT practice at the forefront of MSK care.

Can free clinical care be a real business model? Rethinking healthcare in a world of near-zero digital delivery costs.

If you want to be truly innovative in healthcare, you need to read outside of healthcare. Being well-informed in your field is just the baseline.