
So many rehab therapists want to transition into non-clinical roles, but here’s the secret: The best opportunities aren’t given—they’re earned by bringing value first.
Dana Prommel Strauss shared a great insight—her career shift didn’t happen because she asked for it. It happened because she made herself the obvious choice.
How?
🔹 She volunteered for committees and took on projects beyond patient care.
🔹 She identified challenges leadership faced and offered solutions.
🔹 She built relationships with decision-makers—and in the process, she gained a sponsor.
💡 A mentor gives advice. A sponsor advocates for you when you’re not in the room.
When the right opportunity came up, Dana’s sponsor went to bat for her—fighting to rewrite a job description so she could step into a leadership role.
🔥 Here’s the lesson: If you want to move into a non-clinical role, don’t just wait for an opening. Show leadership that you’re already thinking like them.
✅ Join a committee, solve a problem, and prove your value.
✅ Learn what business leaders care about—budgets, efficiency, outcomes.
✅ Give, give, give… and then, when the time is right, the right people will want to open doors for you.
We need therapists in non-clinical roles as their skills are so valuable to all aspects of healthcare.
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Every Sunday we’ll send you a quick and insightful email with the latest Strata Studios episode and new resources to help your clinic grow.