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Physical Therapy is the best-kept secret in the medical industry. 🤫 Most people don’t think of physical therapy as their first stop for care after an injury or joint pain. Instead, they go straight to specialists or rely on medication for temporary relief. Why is this the case, and what can we do to change […]

Paul and Dana discuss strategies for how PTs can change public perception of the profession. This shift is pivotal in gaining more respect from primary care providers and Capitol Hill.

Paul and Cindy discuss her story as a clinic owner managing personal challenges and improving work balance in her life. She also shares key insights on how to leverage technology to have more time for treatments.

Jerry sits down with Steven Allred to explore the critical elements of running a successful private practice. From the importance of understanding the numbers behind your business to optimizing systems for long-term growth.

Rafi shares his thoughts on the value-based care model that many clinicians are trying to adopt. He also explores potential consequences to the therapy landscape if Value-Based Care becomes fully integrated therapy and rehab.

Paul and Rafi share why success in healthcare isn’t about dominating the market but about finding the balance between profitability and enjoyment—because a business without fun or cash flow isn’t worth running

Rafi dives into the idea of healthcare positioning strategy. He discusses how to develop an effective positioning while overcoming many pitfalls owners fall victim to.

Paul and Eric discuss a unique referral and business clinic model that partners with surgeons and physicians. They discuss the opportunities and potential of growing this type of business model.

Zain and Lauren discuss her journey of transitioning into a non-clinical role and what other clinicians can do to find a new opportunity.