Diversify Revenue To Withstand Any Policy Change

On this episode of Strata Stories, Paul sits down with Zack Pevnick, President of California Therapy Services, to break down the real opportunities (and challenges) in Home Health Physical Therapy.

Zach and Paul Discuss:
1) Diversify Revenue and Staffing To Withstand Policy Changes
2) Acquire More Patients and Increase Their Value
3) How to Market Correctly to Home Health Agencies 

Episode Highlight:

“I found a business-minded PT conference. The guy leading the discussion asked us to raise our hands if ‘you are a therapist.’ Every single person except for me and this guy who has like 12 clinics raised their hand. In our minds, we weren’t therapists we were business owners. So many don’t make that switch in their minds and it’s killing them.”

Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & Billing and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to stratapt.com and book a call with our team! 

If you have any questions, comments, or ideas, reach out at hello@stratapt.com

Connect with Zach Pevnick on Instagram here.