Strata Studios

Hot Take: asking patients what insurance they have is killing your clinic. Here’s why: The healthcare system often asks patients for more than they’re willing to give—and it’s costing clinics. How many times have you heard, “What’s your insurance?” or “Do you have a referral?” when a patient calls to book an appointment? These questions […]

Rafi explores risk tolerance in healthcare and how persistence often looks like luck when running a practice.

Amit shares with Paul his insights on how clinic owners can navigate financial challenges and stay safe in the face of uncertainty.

Jerry invites John to discuss how his innovative company is transforming musculoskeletal care by bridging the gap between rehab and long-term fitness.

Rafi and Alex talk about healthcare informatics, managing your healthcare data, and how to use data to make better decisions.

Paul and Lance talk about best billing practices for clinic growth including, strategies to get clinicians fully invested in accurate billing training and ethical and legal approaches to correcting under-billing.

Jerry and Mark discuss the power of active listening, setting realistic expectations, and leveraging teamwork to create a frictionless patient experience.

The PT labor shortage is a huge problem yet we’re overlooking one of the industry’s greatest resources: PTAs. Instead of making it harder for PTAs to thrive—slashing reimbursement, limiting their role, and offering little upward mobility—we should be doing the opposite. We should be investing in them and their work experience. What if PTA-to-DPT bridge […]

You can’t say margins are too thin to succeed while private equity is snapping up PT clinics every month. At a recent event, I sat down with a group of practice owners who all shared a common frustration: reimbursements are down, margins are shrinking, and the grind feels endless. But I had to challenge them: […]