Best Practices To Grow 50% Annually (Feat. Lance Gross)

On this episode of Strata Stories, Paul Singh, CEO of StrataPT, sits down with Lance Gross, Owner of GTS Physical Therapy to discuss best billing practices for clinic growth. 

They explore:
1) Strategies to get clinicians fully invested in accurate billing training
2) Ethical and legal approaches to correcting underbilling
3) Adapting to local market trends for sustained growth
4) Boosting revenue by enhancing patient engagement


Episode Highlight:

“Understanding that alone makes a huge difference in how you can bill for patients legally and ethically and bill for it and capture 100 % of your dollars that you did. I promise you when you go to your dentist, they capture 100 % of the dollars they can from you while you’re there. I guarantee it. So your therapist should do the same thing. I mean, the insurance is gonna pay it, you might as well collect it.”


Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & Billing and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to stratapt.com and book a call with our team! 

If you have any questions, comments, or ideas, reach out at hello@stratapt.com

Become a Better Clinic Owner

Every Sunday we’ll send you a quick and insightful email with the latest Strata Studios episode and new resources to help your clinic grow. Thousands of owners and directors read it each week!

Become a better clinic owner

Every Sunday we’ll send you a quick and insightful email with the latest Strata Studios episode and new resources to help your clinic grow.