How To Build A PT Brand That Brings Patients To You

This week on Strata Stories, Paul meets with Dalton Laino, Co-Founder of The Movement PTs, to unpack what it truly means to build a brand in healthcare and how it can boost your clinic’s sustainability and profitability. 

They dive into:
1. Why branding can supplement (or even replace) traditional referral sources in private practice
2. What branding actually is—and why it’s more than just a logo or tagline
3. How to build a brand that communicates who you are and what you stand for
4. The power of building value-driven communities—with no strings attached

Episode Highlight:

“The best way to build trust is to provide value without any expectation of getting anything in return.”

Strata Stories are conversations between Strata’s CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

Be sure to check out all of our resources and subscribe to our newsletter!If you’d like to learn more about Strata EMR & Billing and achieving a 99.99% reimbursement rate for your PT, OT or SLP Clinic head over to stratapt.com and book a call with our team! 

If you have any comments or questions, please reach out to hello@stratapt.com

Connect with Dalton on Instagram here