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The PT labor shortage is a huge problem yet we’re overlooking one of the industry’s greatest resources: PTAs. Instead of making it harder for PTAs to thrive—slashing reimbursement, limiting their role, and offering little upward mobility—we should be doing the opposite. We should be investing in them and their work experience. What if PTA-to-DPT bridge […]

You can’t say margins are too thin to succeed while private equity is snapping up PT clinics every month. At a recent event, I sat down with a group of practice owners who all shared a common frustration: reimbursements are down, margins are shrinking, and the grind feels endless. But I had to challenge them: […]

So many rehab therapists want to transition into non-clinical roles, but here’s the secret: The best opportunities aren’t given—they’re earned by bringing value first. Dana Prommel Strauss shared a great insight—her career shift didn’t happen because she asked for it. It happened because she made herself the obvious choice. How?🔹 She volunteered for committees and […]

Rafi discusses the factors that play into insurance rates and how being profitable is still an option, but watch out for certain contracts!

Paul and Frank discuss innovative solutions and ideas that could transform how practice owners view healthcare and their patients.

Tracking the right billing metrics will transform your clinic’s finances. In a recent conversation, one savvy practice owner said, “Every day I look at the number of units per hour we’re billing—not units per patient. That’s crucial. If you’re not building up units per hour, then you’re failing.” This statement got me thinking about why […]

Zach and Paul share insights on how the lessons from Home Health agencies can strengthen any practice's marketing and strategic efforts.

Jerry sits down with Dr. Nick Hoopes, a Doctor of Physical Therapy based in Ohio, for a deep dive into the art of patient care, communication, and the challenges of navigating biases in clinical practice.

Many mobile outpatient and home health business owners are stuck in the same cycle, struggling to find patients while avoiding the typical marketing routes. Traditional methods like cold calls, doctor referrals, and free gym assessments can feel like a never-ending grind. But there’s a smarter way to grow your practice without the hassle. Zach Pevnick […]